INTEGRATED MOBILITY WITH DB REGIO - HOW CAN PASSENGERS BENEFIT?

As a subsidiary for local transport within the DB Group, DB Regio operates not only rail services such as the S-Bahn but also runs 11,500 buses, some of which are operated in collaboration with medium-sized partners. Dr. Arne Schneemann is responsible for these road-based activities within the Bus Division of DB Regio, which consolidates all road transport initiatives.

He views integrated mobility as a goal for providing a seamless travel experience. For passengers, this makes public transportation more attractive and traffic overall more efficient. DB Regio continuously evaluates ways to improve connections in rural areas and demand-oriented mobility. To achieve this, the company conducts pilot projects, such as autonomous driving initiatives or shuttle models connecting rail and road.

Dr. Arne Schneemann personally describes himself as "a big fan of alternative drives." He appreciates the quiet driving experience of electric buses, and DB Regio is already employing hydrogen-powered buses. However, he acknowledges that infiltration remains unsatisfactory, partly due to higher costs.

In general, financing future models does not always rely on immediately profitable business models. Often, initial funding is required. Afterward, reliability and planning are crucial to encourage people to change their mobility habits sustainably. Optimizing rail replacement services (SEV) is one objective to keep passengers within the public transportation system. The SEV on the Riedbahn currently represents a new quality level, where an entirely new product was developed. This has been well-received and even reaches new target groups.

Dr. Schneemann advocates for moving away from silo thinking toward more integrated mobility. Greater exchange and collaboration are necessary to bring innovative projects to fruition. For DB Regio to remain competitive as a service provider, it is essential to offer a full range of mobility options, including digital solutions and demand-driven services. Only by considering these offerings holistically can DB Regio present strong proposals to public transport authorities. Staying close to customers often helps find the right solution for specific regions or transport networks.

This approach also applies to local labor markets. DB Regio addresses the shortage of skilled workers with regionally tailored programs. Each year, the company recruits 2,500 to 3,000 new employees. In addition to technical aspects, the profession also has social components, making it highly varied and something that should be highlighted more prominently.